Services

11 Madison Inc. is a content production and brand strategy studio. We develop and produce original unscripted programming, advise on brand and marketing positioning, and provide creative production services across formats.

Unscripted Television & Digital Content

We develop and produce unscripted series for streaming, digital, and traditional platforms. Our work spans original development, casting, principal photography, and post-production. We partner with talent, creators, and distribution platforms to bring distinctive, character-led concepts to screen. Current projects are in confidential development.

Original Development

We work with creators, talent, and rights holders to develop original concepts from initial pitch through packaging and sale. Our development practice covers format design, sizzle and pilot production, and platform strategy.

Branded Content & Commercial Production

We produce branded content, documentary shorts, and commercial work for clients who want production values that match editorial work. Each project is built around the story, not the asset list.

Brand & Communications Strategy

A legacy practice of the studio, our brand and communications work supports clients across consumer, technology, finance, healthcare, and lifestyle sectors. Services include positioning, messaging architecture, and integrated media strategy.

How We Work

We are a small, senior team. Every project is handled by the people you meet, not a junior staff. We commit to clear scope, honest timelines, and the discipline to say no when an idea is not yet ready.